http://www.newslab.org/2011/11/08/keep-it-simple-when-writing-tv-news/
Keep it simple when writing TV news
Every writer knows the KISS rule: Keep It Simple, Stupid! But too many writers forget to apply it, loading their stories with so much information that the viewers’ eyes glaze over. KGO reporter Wayne Freedman compares the way writers over-stuff stories to the way travelers cram suitcases with so many clothes that everything comes out wrinkled. [...]
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